商务英语建中级第四章课件4abrandpower.pptVIP

Brands of famous Cars BMW Porsche BNZE Honda Buick DAEWOO Volk Swagen Ferrari FIAT TOYOTA Ford Cadillac Chrysler Lincoln VOLVO IBM SONY TOSHIBA APPLE DELL BenQ HP Useful phrases and expressions a brand represents a certain culture 一个品牌代表一种文化be attracted by the quality brand image 被优质的品牌形象所吸引the brand name carries high credibility品牌具有很高的可信度brand leader 畅销品牌have a strong sense of brand loyalty 具有强烈的品牌信任感reasonable price 合理的价格good after-sales service 良好的售后服务have confidence in the reliability of the product 信赖产品的可靠性good quality 良好的质量consistent quality 稳定的质量user-friendly desi