如何建设公众信任的传媒socialmediatheim.pptxVIP

Building Community;Social Media is Shifting the Landscape;Building Community…;…needs only to answer one simple question;Three Stages of Community;Basic Stuff: Blogging, Flickr account etc.;Dell: Peer-Promotion ;Dell: Peer-Promotion ;Dell Peer-Support;;Dell: Peer-Production;NCIX.com;T;The power of co-creation;Create Something to Talk About;Social Experiments: Specialized Rider’s Club;Specialized Rider’s Club;A Great Story Will Tell Itself;Openess is key to findability;Email is for old people;Looking Ahead: Social Presence as a Marketing Channel;Darth Vader is already Twitting(why aren’t you?)