国家概况 英国媒体.pptVIP

The Media The Press -- newspapers, magazines, pamphlets The Broadcast Media -- televisions, radios, internet I. The Degrees of Popularity of the Media Television – 96% of the population watch TV at least once a week Newspaper – 95% of the population read a national or local paper Radio – 73% of the population engage in listening on a weekly basis II. The Functions of the Media 1. entertainment; 2. provide information about political and social issues; weather reports; 3. carry advertising; 4. education; 5. provide a forum for people to write letters or phone in to express their views or seek advice; 6. engendering a national culture Agencies at work You wonder where the news comes from? Here are some of the major sources. News agencies （通讯社） usually work in the background. As the major news providers, news agencies provide reports, photos or graphics to newspapers, television stations, websites and magazines worldwide. Though their names are often hidden, they are everywhere. World Famous News Agencies Xinhua: Xinhua News Agency 新华通讯社 is China’s largest news and information gatherer. It puts out 400, 000 characters of various types of news every day to newspapers, radio stations and TV stations at the country. Overseas, it releases 400, 000 words daily in Chinese, English, French, Spanish, Russian, Arabian and Portuguese. Reuters: （路透社） Founded in 1861 in the UK, Reuters bills itself as the world’s largest international multimedia news agency. Reuters supplies news – text, graphics, video and pictures – to media organizations and websites around the world. It operates in 200 cities in 94 countries and has staff at 197 news bureaus. AP美国联合通讯社（美联社） Founded in 1848 in the US, the Associated Press is another of the biggest and claims that it is a source of news, photos, graphics, audio and video for more than 1 billion people a day. In the US, AP serves 5, 000 radio and television stations and 1, 700 newspapers. In addition, there are 8, 500 newspaper, radio