电子商务案例（自制）.pptVIP

Alcampo vs Peapod 谢谢大家！ 演讲完毕，谢谢观看！ * * Alcampo vs Peapod CASE STUDY Li Haiyun Wen Renyi Zhao Yu Zhuang Wei Alcampo vs Peapod CASE1 （Spain） vs （USA） Alcampo vs Peapod Alcampo vs Peapod Propagandize Focus The 1st in Spain, even in Continental Europe. Emphasize the competitive advantage of Internet-based supermarket to traditional supermarket. Enjoyable: In Spain, leisure has a different meaning and shopping is an innate part of the Spanish way of life. Convenience Full-time Low-cost is a key factor? Alcampo vs Peapod 利用规模效益降低成本提高利润 尽快解决技术问题，将业务拓展到全国，从而降低单位成本。 在更大范围内追求购买效益 通过资源共享减少重