“一带一路”背景下安徽省茶叶出口的机遇与挑战.docxVIP

安徽新华学院****届本科毕业论文（设计） PAGE PAGE I PAGE 0 “一带一路”背景下安徽省茶叶出口的机遇与挑战 摘 要 自古以来，茶叶都是“丝绸之路”贸易的重要商品，安徽省是我国产茶大省，茶叶种类繁多，茶文化源远流长，其出口创汇在安徽省经济发展中起着举足轻重的作用。2013年“一带一路”倡议的提出，为中国和沿线国家贸易带来了很好的发展机遇。安徽应该有机会发展自己的茶叶业务，开辟更多通往全球市场的途径。但目前安徽省茶叶出口存在质量未能达到国际标准、品牌建设不足、绿色贸易壁垒阻碍发展、运输成本高等问题，本文结合安徽省茶叶出口的情况，从“一带一路”的角度分析安徽省茶叶出口的性质，并说明与当前茶叶出口存在的问题，探讨怎样通过“一带一路”倡议的提出，促进安徽省茶叶出口的发展。本文首先对安徽省茶叶出口存在的这些问题进行阐述，最后对安徽省茶叶出口问题进行整改，如提升茶叶品质、强化品牌意识和茶叶品牌生产、有力应对茶叶市场壁垒、完善跨境物流体系。 关键词：茶叶出口；一带一路；安徽省 PAGE PAGE II Opportunities and Challenges of Tea Export in Anhui Province under the Background of the Belt and Road Abstract Since ancient times, tea has been an important commodity in the Silk Road trade. Anhui Province is a major province of tea in China, with a wide variety of tea and a long history of tea culture. Its export and foreign exchange earnings play a pivotal role in the economic development of Anhui Province. The proposal of the the Belt and Road initiative in 2013 has brought good development opportunities for trade between China and countries along the Belt and Road. Anhui should have the opportunity to develop its own tea business and open up more channels to the global market. However, at present, tea exports in Anhui Province have problems such as quality failing to meet international standards, insufficient brand building, green trade barriers hindering development, and high transportation costs. This paper analyzes the nature of tea exports in Anhui Province from the perspective of the the Belt and Road Initiative, explains the problems with current tea exports, and discusses how to put forward the the Belt and Road Initiative, Promote the development of tea export in Anhui Province. This paper first expounds the problems existing in the export of tea in Anhui Province, and finally rectifies the problems in the export of tea in Anhui Province, such as improving the quality of tea, strengthening brand awareness and tea brand production, effectively responding to the market barriers of tea,