宜家战略分析.ppt

;;Part One;;;宜家介绍;;宜家的使命 愿景;宜家的发展历程;;;*;*;Part Two;目录 一、主要产品·····················03 家居目录······················04 二、服务························27 来自宜家的独白···················28 宜家家居的特色服务——家居指南···········35 宜家家居的特色服务——体验式服务··········36 ;一、主要产品 宜家产品系列中总共有大约一万两千种产品。主要产