贵州省茶叶出口存在的问题及对策分析.docxVIP

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摘要

茶叶是贵州省的传统产业，凭借着优质自然资源环境这种得天独厚的优势条件，迅猛发展。但是，随着国内外茶叶市场的蓬勃发展，市场逐渐扩大，也就是市场竞争的不断加剧，贵州省本地的茶叶产业首当其冲，面临着出口问题带来的考验。贵州省茶叶产业由于出口量占比小，加工技术含量低，绿色贸易壁垒的阻碍等问题，对贵州省茶叶出口产生一定阻碍。本文以贵州省茶叶为例，对贵州省茶叶贸易的出口数据进行调查分析以后，发现在现实中，贵州省的茶叶存在着茶叶精加工技术低，生产成本高；茶叶销售环节力量薄弱；主要出口初级加工茶叶，辨识度不高；贵州茶叶出口量小，出口市场占有率低；绿色贸易壁垒阻碍茶叶出口等问题，并且提出了加强茶叶精加工技术，培养技术型人才；培养专业销售人才，建立完善销售体系；打造具有国际知名度的品牌；开拓出口茶叶市场，多渠道拓展市场；积极应对贸易壁垒等相应的解决方案及解决办法。希望以此促进贵州省茶叶行业的稳定发展及提高茶叶产业的收入。

关键词：贵州省茶叶；出口贸易；现状分析

ABSTRACT

TheTeaIndustryisaTraditionalAdvantageIndustry.InGuizhouProvince.GuizhouProvincereliesontheadvantagesofhigh-qualitynaturalresourcestodevelopteaindustry.Facingthefiercecompetitioninthedomesticandforeignteamarkets,Guizhousteaexportisfacingahugetest.TheteaindustryinGuizhouprovincehassomeobstaclestotheteaexportinGuizhouprovincebecauseofthesmallexportvolume,lowprocessingtechnologyandtheobstaclesofgreentradebarriers.TakingGuizhouteaasanexample,afterinvestigatingandanalyzingtheexportdataofGuizhouteatrade,thispaperpointsoutthattheteafinishingtechnologyinGuizhouteaexportislowandtheproductioncostishigh.Thestrengthofteasalesisweak;Mainlyexportingprimaryprocessedtea,withlowrecognition;Guizhousteaexportvolumeissmallanditsexportmarketshareislow;Greentradebarriershindertheexportoftea,andputforwardtostrengthenteafinishingtechnologyandcultivatetechnicaltalents;Cultivateprofessionalsalestalentsandestablishandimprovethesalessystem;Createabrandwithinternationalreputation;Openuptheexportteamarketandexpandthemarketthroughmultiplechannels;Activelyrespondtogreentradebarriersandothercorrespondingsolutionsandsolutions.ItishopedthatthiswillpromotethestabledevelopmentofteaindustryinGuizhouProvinceandincreasetheincomeofteaindustry.

Keywords：TeainGuizhouprovince;Exporttrade;Analysisofthecurrentsituation

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