高三英语培优外刊阅读学案：Costco热狗话题.pdfVIP

班级：学号：____________姓名：____________

外刊精选｜热狗年不涨价，Costco亏了吗？

最近，“雪糕刺客”刷屏社交媒体，原本非常平价的雪糕逐渐被高价雪糕取代，我们很难

找回儿时那种便宜又美味的快乐。而在美国最大的会员制仓储超市Costco，有一款备受欢迎

的热狗套餐，自1985年推出以来，无论物价如何上涨，一直保持着1.5美元的零售价，连

续37年没涨价。这份热狗套餐是营销噱头还是商家让利？物价攀升的时代，Costco还能继

续保持1.5美元的优惠价吗？

The$1.50CostcoHotDogComboThatDefiesInflation

ByJosephDeAvila

CostcoWholesaleCorp.iseatingthehighercostsofitspopular$1.50hotdogandsoda

combosocustomersdonthaveto.

Thewarehouseretailerhasneverraisedthepriceonitshotdogcombo,afixtureinthestores

foodcourtssince1985.EvenwiththeU.S.inflationrateatamorethanfour-decadehigh,Costco

hasnoplanstoadjusthotdogcombopricesinthefutureeither.

chieffinancialofficeratCostco.

Likeotherbig-boxretailersandrestaurants,Costcohasbeenfeelingpricepressuresasfood

costsrise.Ifthepriceofthehotdogcombokeptupwiththerateofinflation,itwouldcostabout

$4.13today,accordingtotheBureauofLaborStatistics.

JackKleinhenz,chiefeconomistfortheNationalRetailFederation,saidlossleaders—or

productssoldbelowmarketvaluetoenticecustomerstopurchaseotheritems—areastandard

strategyemployedbylargeretailers.

【词汇过关】

请写出下面文单词在文章中的中文意思。

1.combo[ˈkɒmbəʊ]n._________________

2.defy[dɪˈfaɪ]v._________________

3.fixture[ˈfɪkstʃə]n._________________

4.sacrosanct[ˈsækrəsæŋkt]adj._________________

【词块学习】

请从文章中找到下面中文相对应的文词块。

1.承担的费用__________________________

__________________________

3.通货膨胀率__________________________

4.价格点__________________________

5.big-box(store)大卖场__________________________

6.keepupwithsomebody/something与并驾齐驱，跟上__________________________

7.lossleader亏本销售商品，招徕商品__________________________

8.enticeso