可编辑文档：英国在线新闻行业市场前景及投资研究报告-培训课件外文版2024.6.pptx

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可编辑文档：英国在线新闻行业市场前景及投资研究报告-培训课件外文版2024.6.pptx

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DIGITALTRENDSOnlinenewsintheUnitedKingdom(UK)

CHAPTER01Leadingnewsbrands

LeadingnewsbrandsintheUnitedKingdomasofJuly2023,bycombinedonlinereachTopnewsbrandsintheUKin2023,bycombinedonlinereachReach23%Others44%DMG10%NewsUK8%Lebdev7%BBC8%3Description:Fivenewspaperpublishingcompaniescontrolledover50percentofthenationalonlinenewsreachintheUnitedKingdomasofJuly2023,aninvestigationfound.PublisherReachheldthebiggestsharewith23percent,andDMGMediafollowedinsecondpositionwithtenpercent.NewsUKandtheBBCbothaccountedforashareofeightpercentrespectively,whileLebdevreachedsevenpercent.ReadmoreNote(s):UnitedKingdom;July2023Source(s):MediaReformUK;PressGazette

LeadingonlinenewsbrandsaccessedintheUnitedKingdomasofFebruary2023LeadingonlinenewsbrandsaccessedUK2023Shareofrespondents0%5%10%15%20%25%30%35%40%45%50%BBCNewsonlineGuardianonlineMailOnline45%16%14%SkyNewsonlineRegionalorlocalnewspaperonlineTelegraphonlineMirroronline12%8%6%5%MSNNewsSunonlineHu?ffPostYahoo!News5%5%5%5%MetroonlineITVNewsonline4%4%4Description:BBCNewsonlinewasbyfarthemostpopularnewsbrandintheUnitedKingdom,with45percentofrespondentsstatedthattheyaccesseditfornewsinformationeveryweekasofFebruary2023.TheGuardianonline,MailOnline,andSkyNewsonline,wereotherleadingnewsbrandsasofearly2023,withweeklypenetrationof16percent,14percent,and12percentrespectively.ReadmoreNote(s):UnitedKingdom;JanuarytoFebruary2023;2,107respondents;18yearsandolder;newsconsumersSource(s):ReutersInstitutefortheStudyofJournalism;YouGov

LeadingEnglish-languagenewswebsitesintheUnitedKingdom(UK)inDecember2023,bymonthlyvisits(inmillions)LeadingnewswebsitesintheUnitedKingdom(UK)2023,bymonthlyvisitsVisitsinmillions0510152025303540BBCTheSun37.924.7MailOnline23.2Mirror22TheGuardianTheIndependentSky