合肥龙创房产员工激励现状及改进对策.doc

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合肥龙创房产员工激励现状及改进对策

摘要

当前，人力资源已成为企业在日趋激烈的市场竞争中赖以生存的关键因素。有效激发企业员工的积极性，将极大增强企业的凝聚力，提升员工的服务品质，并最终影响顾客对公司服务的满意度。企业若欲吸引顾客、扩大营业额、提高利润，确保员工对公司管理工作的满意度至关重要。若公司的激励措施不够完善，员工则难以树立明确目标，满怀激情地投入工作，进而无法为顾客提供优质服务，顾客的满意度势必受到影响，从而制约公司营业利润的增长。本文旨在探讨合肥龙创房产公司员工激励措施的现状，并分析其影响因素。总体来看，该公司对员工的激励措施尚待完善，其影响因素多种多样。通过对现状与影响因素的深入了解和分析，我们提出了一系列完善公司员工激励措施的对策与建议，以期对所有企业的发展有所裨益。

关键词：房产中介；员工激励；策略；建议

Abstract

Currently,humanresourceshavebecomeakeyfactorforenterprisestosurviveintheincreasinglyfiercemarketcompetition.Effectivelystimulatingtheenthusiasmofemployeeswillgreatlyenhancethecohesionoftheenterprise,improvethequalityofserviceprovidedbyemployees,andultimatelyaffectcustomersatisfactionwiththecompanysservices.Ifanenterprisewantstoattractcustomers,increaseturnover,andimproveprofits,itiscrucialtoensureemployeesatisfactionwiththecompanysmanagement.Ifthecompanysincentivemeasuresarenotwell-established,itwillbedifficultforemployeestosetcleargoalsandworkwithpassion,thusunabletoprovidehigh-qualityservicestocustomers.Consequently,customersatisfactionwillbeaffected,whichinturnwillrestrictthegrowthofthecompanysoperatingprofits.ThisarticleaimstoexplorethecurrentsituationofemployeeincentivemeasuresatHefeiLongchuangRealEstateCompanyandanalyzethefactorsinfluencingit.Overall,thecompanysincentivemeasuresforemployeesstillneedimprovement,andtheinfluencingfactorsarediverse.Throughanin-depthunderstandingandanalysisofthecurrentsituationandinfluencingfactors,weproposeaseriesofcountermeasuresandsuggestionstoimprovethecompanysemployeeincentivemeasures,inthehopeofbenefitingthedevelopmentofallenterprises.

Keywords:Realestateintermediary;EmployeeMotivation;Strategy;Suggestion

目录

TOC\o1-3\h\u11886摘要 1

11853Abstract 2

14154一、员工激励相关理论 4

27898（一）需要层次理论 4

23200（二）双因素理论 4

9083（三）成就需求理论 5