2024跨境电商竞争力研究报告：物流企业.pdf

跨境电商竞争力研究报告

——物流企业

世界互联网大会

2024年11月

前言

当前，百年变局加速演进，国际形势发生深刻复杂变化。同时，跨境电商发展

态势良好，成为全球经济发展的亮点。为进一步帮助各经济体营造有利于跨境电商产

业发展的营商环境，世界互联网大会立足国际组织定位，依托会员单位和大会跨境电

商工作组，联合行业智库、高校和企业力量，开展跨境电商竞争力研究并推出系列研

究成果，形成针对国别维度、平台企业和物流企业的三份研究报告。

本报告为物流企业维度的跨境电商竞争力研究报告。报告选取了全球6个区域

50家代表性物流企业作为研究对象，从经营、服务、创新和可持续发展四个维度衡

量物流企业的竞争力，并构建三级指标体系，基于公开数据、行业调研、专家访谈等

方式对指标逐一进行结果量化，利用层次分析法逐级处理指标数据，得到物流企业竞

争力水平，并对研究结论进行了深入分析。

报告总结了物流企业竞争力表现：一是提升运输时效是强化物流企业竞争力的

核心因素；二是端到端服务是企业全球资源整合能力的重要体现；三是多元化运输服

务构筑跨境电商物流护城河；四是灵活专业的跨境仓储成为企业差异化竞争新选择；

五是智能化绿色化双轮驱动竞争优势升级。

C

O

N

T

一、核心结论

E

N（一）提升运输时效是强化物流企业竞争力的核心因素···································································01

T（二）端到端服务是企业全球资源整合能力的重要体现···································································02

录目（三）多元化运输服务构筑跨境电商物流护城河················································································02

（四）灵活专业的跨境仓储成为差异化竞争新选择············································································03

（五）智能化绿色化双轮驱动竞争优势升级························································································03

二、研究体系

（一）物流企业样本选取·························································································································05

（二）指标体系与框架·····························································································································05

三、结果分析

（一）按指标维度分析结果·····················································································································07