芬迪FENDI品牌短视频脚本策划方案.pptxVIP

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HANDINHAND

YIETHNICEMBROIDERY

SILVERWARE

TreatmentV5;

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YIETHNICSILVERWARE

Yiethnicsilverwareareartpiecescompletedby

boththecraftsmenandtime.

Frommelting,molding,tothedetailed

sculpting,everysteprequirescraftsmen’s

extremefocusanddedication,otherwiseitwill

fallshort.However,relaxationtothecraftsmenisequallyimportant.Intheleisuretimes,the

?owerscent,sunlight,andmountainbreezes—theseelementsencouragethespiritualpowerofthecraftsmenfortheirperseverancein

completingtheworkofart,allowingthemto

turnthe?owoftimeintogracefulbut?rm

edges.Inhere,craftsman,LeGuShaRi,willshowusarhythmicbutrelaxedlifestyle.Letusenterhistime.;

YIETHNICEMBROIDERY

Yiethnicembroideryareinspiredbytheconversation

betweenthecraftsmenandnaturalspaces.Itisa

conversationabout“great”and“small”

InthemajesticsceneryofDaliangMountain,theelegant

AXiWuZhiMoappearstobesoinsigni?cant.Hereyesand

breathesfollowherneedlesandthreads,sewingthedelicateandbreath-takingpartofeveryscenery.The?owers,the

sheephorn,thesun,thewaves,everythingshesees,sewsandfeels,isthelovethatnatureexpresses.;

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Deliverables;

HandinHand

2-mindocumentary

在这条影片中，我们希望通过对于银饰与

彝绣的制作流程的忠实纪录，将观众带领到大凉山的“时空”中，—起感受彝族传承已久的美学。

（分镜中的参考图片均拍摄于勘景中）

Inthisdocumentary,wewishtorecordthe

makingprocessofYiethnicsilverwareandembroidery,bringtheaudiencealongintothetime-spaceofDaliangMountainto

embracethelong-inheritedbeautyoftheYiethnic.

(Storyboardreferencepictureswereshotduringlocation

scout);

Scene2Shot3

勒古沙日进入到“另—个”时间中（我们用不同

的镜头颜色来表示他的专注与放松的时间。）LeGuShaRienters“anothertime”(weuse

di?erentcolorstoexpresshisfocusedtimeandleisuretime);

Scene3Shot1-10

勒古沙日展示银饰制作的各个流程（图中仅为“塑形”—步，作为参考）在这—段落中呈现银器制作流程中富有节奏的，相对较为紧张的氛围。

LeGuSh