全文可编辑worldreportmarket-Brand KPIs for online education services: Udemy in the United States-英文培训课件2025.5.pptVIP
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CONSUMERBRANDBrandKPIsforonlineeducationservices:UdemyintheUnitedStatesConsumerInsightsreportNovember2024
DiscoveryourBrandKPIscores.Benchmarkagainstcompetitorsandmeasureyourbrand’smarketimpactIntroduction:studydetailsThereportMethodologyThisreporthasbeencreatedusingthedatafromStatista’sConsumerInsightsBrandKPIs.Thereportprovidesyouwithkeyconsumerinsightsandbenchmarksforabrand’sperformanceagainsttheindustryoverallandtheircompetitors.Design:OnlineSurveyDuration:approx.15minutesLanguage:officiallanguage(s)ofeachcountrywithAmericanEnglishofferedasanalternativeRegions:Brazil,Germany,India,Mexico,U.S.andUKNumberofrespondents:approx.3750Ourdataallowsyoutomeasureeachbrand’spositioninthemarketbycreatingaprofileusingStatista’s5keyperformanceindicators.Whichare:awareness,popularity,usage,loyalty,andmediabuzz.Sample:Internetusers,aged18-64,quotassetongenderandageThisreportisbasedonUdemy’sperformanceintheonlineeducationservicemarket.Fieldwork:August-September2024IfyouwouldliketofindoutmoreabouttheConsumerInsightsatStatistaortheBrandProfiler,pleaseclickthelinkbelow.2Notes:Sources:StatistaConsumerInsightsGlobal,asofNovember2024
82%ofUdemyusersdisplayloyaltytowardsthebrandIntroduction:keyinsightsWhodoesthebrandappealto?Howdoesthebrandperforminthemarket??Udemy’sbrandingresonatesmorewithMillennials?Udemygenerallyappealstomenmorethanwomen?Udemyrankstenthinawarenesswithintheonlineeducationservicemarket?ThepopularityratingofUdemyis23%?UdemyranksoutsidetheTop10inusage?AmongUdemyenthusiasts,61%fallunderthehigh-incomecategory?Consumerswanttheironlineeducationservicebrandstohavehighvalue,honesty/trustworthiness,andauthenticity?Intermsofloyalty,UdemyisfourthintheUnitedStates?Udemyhasascoreof11%formediabuzz3Sources:StatistaCon
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