河北2025自考[视觉传达设计]英语二模拟题及答案.docxVIP

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河北2025自考[视觉传达设计]英语（二）模拟题及答案

一、选择题（共20题，每题1分，计20分）

1.Thetermvisualhierarchyindesignprimarilyrefersto:

A.Thearrangementofcolorpalettes

B.Theorganizationofelementstoguideviewerattention

C.Theuseoftypographyforaestheticpurposes

D.Theapplicationof3Deffectsindigitalmedia

2.WhichofthefollowingisNOTacommontypeofvisualbrandingusedinmodernChinesemarkets?

A.QRcodeintegration

B.Traditionalcalligraphymotifs

C.Minimalistgeometricpatterns

D.High-resolutionphotographs

3.WhentranslatingalogofromEnglishtoChinese,designersmustconsider:

A.Culturalconnotationsofsymbols

B.Exactletterspacing

C.Thenumberofcolorsused

D.Thefont’sreadabilityinsmallsizes

4.TheGoldenRatioindesignisoftenusedto:

A.Calculateadvertisingcosts

B.Optimizewebsitelayouts

C.Determinepaymentterms

D.Assessmarketcompetition

5.AdesignerworkinginHebeimightemphasize:

A.Modernneondesigns

B.Traditionalpaper-cuttingtechniques

C.Industrial-stylegraphics

D.Abstractgeometricpatterns

6.TheKissPrincipleinmarketingsuggeststhatalogoshould:

A.Benomorethantwocolors

B.Beeasilyrecognizableataglance

C.Includecompany’sfoundingyear

D.Havenonegativespace

7.WhichsoftwareismostcommonlyusedforvectorgraphicsinChinesedesignfirms?

A.Photoshop

B.Illustrator

C.PremierePro

D.AfterEffects

8.Thevisualweightofanelementdependson:

A.Itsfilesize

B.Itscolorsaturation

C.Thedesigner’spersonalpreference

D.Thebrand’sfinancialstatus

9.Atypographichierarchyinposterdesignisachievedby:

A.Usingthesamefontforalltext

B.Varyingfontsizesandweights

C.Increasingthenumberoffonts

D.Center-aligningalltext

10.ThetermCMYKismostrelevantto:

A.Digitalanimation

B.Printdesign

C.3Dmodeling

D.Webdevelopment

11.WhendesigningforChinesetouristsvisitingHebei,whatculturalelementmightbeemphasized?

A.Westernmini