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- 2026-01-20 发布于北京
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MANAGEMENTMARKETING
ThiscolumniscompiledbyJCOContributingEditorRobertS.Haeger,DDS,MS.
Everyfewmonths,Dr.Haegerpresentsasuccessfulapproachorstrategyfora
particularaspectofpracticemanagement.Yoursuggestionsforfuturetopicsor
authorsarewelcome.
Haveyoueverwonderedhowdeter-AGuidetoRanking
mineswhoranksatthetopofitssearchresults?AboveYourCompetitionin
Doyoueverlookatpagetwoofasearch?
IknowIrarelydo.RankinginthetopfiveinanySearchResults
searchfororthodontistsinyourareashould
bethegoalforyourpracticewebsite.
Sonowthatyouknowthegoal,howdoyouoday,theYellowPagesisallbutdead;prospec-
tivepatientsareturningtotheInternetto
getthere?Inthismonth’scolumn,searchengineT
optimizationexpertAliHusaynianswersthateducatethemselvesaboutyourservicesbefore
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toceyourwebsiteinthetopfive.for,establishyourcredentials,andbuildtrustin
Mostofushavewebsites,butwerecognizeyourpractice.
thattheyareoutdatedshortlyaftercompletion.Buthowwillyourpatient
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