组织如何学习？生成式 AI 科学证据的传播与扩散.docxVIP

HowDoOrganizationsLearn?

TheDifusionofScientificEvidenceonGenerativeAI

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1Introduction

Thesuccessofanewideaortechnologyinanorganizationoftendependsonhoweffectivelyinformationflowstothepeoplewhoneedit.Inmanyorganizations,decisionsaremadethroughahierarchy,andcommunicationmustmoveupanddownacrossdifferentlevels.Afrontlineworkermayneverhearaboutthenewidea,oradecision-makermayremainunawareofitspotential.Eachlayercanslowdown,filter,ordistortthemessage.Additionalinformationfrictionsmayarisefromindividual-levelfactors,suchasemployees’beliefsabouttherelevanceorcredibilityoftheinformation.Together,thesefactorsshapeorganizationallearning,thatiswhethertheideaistransmittedandtakenup(Atkinetal.,2017;Bloometal.,2013;BueraandLucas,2018).Thisisparticularlyconsequentialindomainslikehealth,education,technology,orenvironmentalpolicy,wherewhetherdecision-makerslearnaboutandactonnewscientificevidencecanaffectthewell-beingoflargepopulations(DellaVignaetal.,2024;Ruggerietal.,2024;Slavin,2002).

Inthispaper,weleveragealarge-scalefieldexperimenttostudywhatdetermineshowscientificevidenceistransmittedwithinamajororganizationineconomicdevelopment,theWorldBank.WefocusonthedisseminationofevidenceontheimpactsofgenerativeAI(genAI)duringtheearlystagesofadoptionofthenewtechnologyinworkplacesacrosstheworld.Weassignedall511divisionswithintheWorldBank’sheadquarterstotreatmentandcontrolconditions.Intreateddivisions,wesharedscientificevidenceabouttheimpactsofgenAIintheworkplace—asestimatedintworecentacademicstudies—withonerandomlyselectedemployeeduringanonlinesurvey.Tounderstandtheroleoforganizationalrankinshapinginformationdiffusion,werandomlyvariedwhetherwesharedevidencewithasenioror