2026年新的增长前沿:代理式商务与人工智能如何使天平向挑战者品牌倾斜报告 The New Growth Frontier How agentic commerce and AI tilt the scales toward challenger brands-尼尔森.pptx

2026年新的增长前沿:代理式商务与人工智能如何使天平向挑战者品牌倾斜报告 The New Growth Frontier How agentic commerce and AI tilt the scales toward challenger brands-尼尔森.pptx

TheNewGrowthFrontier:HowagenticcommerceandAItiltthescalestowardchallengerbrands

KEARNEY

YearsofImpact

NIQ

100

◎2026NielsenConsumerLLC.AlRightsReserved.

Scaleisnolongerdestiny,assharehasshiftedtonichebrandsoverthelastthreeyears.

Challengersarewinnin

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