牛津经济研究院-人工智能购物的未来取决于信任 2026 AI in Commerce Study The Future of Al Shopping Depends on Trust.docx

牛津经济研究院-人工智能购物的未来取决于信任 2026 AI in Commerce Study The Future of Al Shopping Depends on Trust.docx

ExecutiveSummary

TheFutureofAI

ShoppingDependsonTrust

ECONOMICSIsynchronyOXFORD

ECONOMICS

1

Introduction

AlisstartingtochangeonlineshoppingfromsomethingpeopledothemselvestosomethingAlcanhelpdoforthem.GenerativeAlisalreadyhelpingshoppersdiscoverproducts,

co

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