商品类型.doc

Type of Item 商品类型 MERCHANDISE TYPES 商品类型 There are types of merchandise carried in Wal-Mart store: 沃尔玛商场的商品主要有以下几类： Basic Items which our stores carry every day. Customers shop our stores for their basic, staple-stock needs. In-stock is a must on basic merchandise. Examples: Toothpaste Socks Soap Underwear 基本商品 商场每天都销售的商品，顾客来商场购买的日常必须品．此类商品必须常备现货，例如，牙膏，袜子，肥皂，内衣等． Promotional Items that create the perception of an event in the customer’ s mind. Examples:We feature impulse, promotional merchandise in our infants department. This promotion is known as Baby Week. 促销商品 使顾客对促销活动留下深刻印象的商品． 例：在婴儿用品部特别展示具有很强吸引的促销商品．这种促销活动称为婴儿用品销售周． Seasonal Consists of items that sell primarily at specific times of the year. There are three categories of seasonal merchandise: 季节性商品 Event Seasonal 应节商品 Supports a particular calendar event and is stocked for 30 to 60 days. Example: Valentine ’s Day Mid Autumn Festival 在一年中几个特定节日销售的商品，通常库存为30至60天． 例：情人节，中秋节 Major Seasonal 四季商品 Relates to Summer, Fall, Winter, and Spring and is stocked for 90 to 120 days. Example: Winter clothes Beach Toys 与春，夏，秋，冬四季有关的商品，通常库存为90至120天． 例：冬季服装，沙滩玩具 Basic Seasonal 基本季节性商品 Basic items that are carried year round and have peak sales periods which relate to an event or major season. Example: Sales of small appliances increase during CNY. 全年均有销售,但在每年固定时间出现高峰的商品．例：春节期间销量增加的小件商品． TYPES OF ASSEMBLY MERCHANDISE 直订商品类型 Assembly merchandise is not kept on-hand in our distribution centers. Therefore, assembly merchandise can take up to three weeks to arrive at your store after an order has been placed. 在分销中心没有直订商品库存，因此从下订单到收货大约需三周时间． ASSEMBLY DISTRIBUTION 直订配销商品 Assembly distribution merchandise is ordered from suppliers who process the orders and ship the merchandise, to a Distribution Center. The DC delivers the individual store ord