多元素及复合元素.pptVIP

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多元素及复合元素.ppt

Multipliers Portfolio ++ + – – + ++ Progress Puzzle Puzzle (for color presentations) Puzzle 3 parts 1 2 3 To apply color, ungroup the object, then regroup it afterwards = Redesign (Cube) Redesign does not mean: But: Solving individual problems Creating a comprehensive solution Redesign Shot gun Marksman Automatic pistol Open fire in an uncontrolled manner Rather dissatisfactory result Lengthy sighting Good but rarely optimal result Not appropriate for dynamic environment and target Rapid sighting Swift feedback Hit bull’s eye after a few interactive shots! Target solution Actual situation Restructuring Improvement of liquidity Cost reduction Reduction in personnel Structural change Positioning on the market Improvement of liquidity Cost reduction Reduction in personnel Structural change Positioning on the market Restructuring does not mean ... But ... Spinning off parts of a company Team organization ... Client Roland Berger Partners N. N. N. N. N. N. N. N. ... Client Roland Berger Partners N. N. N. N. N. N. N. N. ... ... ... ... ... ... ... ... Timetable Wk Month ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... Issues … As a short-term cash-cow, more public products are expected to be sole in contributing to the early break even Project selling only Purely import Doesn’t take up much corporate capacity High unit price High profit margin Short-term sales-up potential Strong Swiss brand with original import concept Current sales of public products account for 38% of Geberit gross sales turnover Source: Geberit, RBP analysis Long-term prospect The market size for public products itself is limited and shrinking Limited number of targeted high-end hotels and buildings for Geberit Many competitors within the industry Lack of one-set solution Combined selling approach is becoming difficult (e.g. Kohler to whom Geberit used to provide electronic produces and sell in projects has launched its own electronic products Market size for Geberit public product

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