《加油站客户信息管理系统论文》.doc

PAGE  东北大学本科生毕业设计（论文）专用纸 PAGE  -  PAGE VI - 摘 要 长久以来，加油站的客户信息管理都是依赖加油站工作人员手工进行的，面对如此众多的客户信息，其工作量可想而知。不仅仅浪费了大量的人力物力，而且由于人工管理存在着大量的不可预见的因素，造成了加油站对客户信息管理的某些不规范，使得加油站客户信息管理陷入管理繁琐，信息混乱的地步。为有效降低运营成本，杜绝管理漏洞，针对现在加油站客户信息管理的弊端，根据加油站客户信息管理的基本流程，使加油站有一套完善的管理系统是非常必要的。从而使其加油站的客户量日渐增加。客户量的上升，不仅带动了销售，也从另一个侧面反映出，在加油站客户信息管理信息系统的协助下，加油站正在以其专业的服务精神、严谨的管理风格逐步赢得客户的信赖，从而在市场竞争中确立战略优势。 而加油站客户信息管理系统的开发使其实现了与客户相关的各种信息的系统化、规范化和自动化。通过对客户信息管理、油价管理、加油和、系统查询四个模块基本功能的实现，对客户的各种信息进行增加、删除、查找、修改等操作，完成对客户的信息管理。这些功能基本可以满足一般加油站对客户管理的需求，使企业节省人力物力，减轻劳动强度；降低成本，节省开支；提高了管理水平，增强了企业在同行业中的竞争力；同时提高了客户信息处理的及时性和准确性。?? 　该系统采用VB6.0进行开发、设计，后台采用access提供强有力的支持。系统的实施将为企业获得更多的客户，留住更好的客户，创造更大的客户价值，留给客户永久的信誉度，建立一对一市场营销，从而为企业带来更丰厚的利润和持续发展的竞争优势。 关键词：客户信息管理，vb6.0，数据库 Abstract Since long-time, the gas station customer information management all is relies on the gas station staff to carry on manually, facing so multitudinous customer information, its work load it can be imagined. Has wasted the massive manpower physical resource not merely, moreover because manages artificially has the massive unpredictable factors, created the gas station certain not to be standard to the customer information management, causes the gas station customer information management to fall into the management to be tedious, information chaotic situation. For reduces the operation cost effectively, ceases the management loophole, in view of the present gas station customer information management malpractice, according to the gas station customer information management basic flow, enable the gas station to have a set of perfect management system management system is extremely essential. Thus makes its gas station the customer quantity to increase day after day. Customer quantity rise, not only has led the sale, also reflected from another side, in under the gas station customer information management information system assistance, the gas station by its specialized service energetic, the rigorous management style is winning the customer gr