电子商务在现代社会中的重要性毕业设计.docVIP

南京工程高等职业学校 五年制高职毕业设计 姓 名： 邵子夏 学 号： 18 系 部： 商务管理系 专 业： 商务英语 　 设计题目： 电子商务在现代社会中的重要性 指导教师： 李伟明 职 称： 经济师 2014 年 5 月 1 日 摘 要 商务英语本质上商务活动中以英语为工具和载体进行的交流活动。这需要参与的工作者具备多方面的文化修养，因为语言与文化有着密不可分的关系，语言是文化特征的表现方式之一，故而文化因素对商务英语有着重要的影响。中国文化有着悠远的历史积淀，汉语作为载体更有着浓厚的文化底蕴，而西方文化作为强势文明其语言经过西方文化突飞猛进的近代融合承载的信息和文化之大需要文明进行探讨和分析。本文在阐述当两种文明两种语言的基础上试图从文化近似处和差异处入手对文化商务英语实践中的影响进行探讨分析。 关键词：商务英语；文化因素；中国文化； 西方文化； ABSTRACT Business English is essentially the business activities in English as a tool and a carrier of communication activities.This requires participation of workers have the various culture, because of the intimate relationship between language and culture, language is one of the ways of cultural characteristics, and cultural factors have important influence on business English.Chinese, Chinese culture has a long history, as a carrier of culture and more strong, and the western culture as its strong civilization language by leaps and bounds in the modern western culture and culture of the information integration needs civilization were discussed and analyzed.When the purpose of this article in the two languages on the basis of two kinds of civilization trying to, from the perspective of the approximate and difference in culture discusses and analyzes the impact on the culture of business English practice. Keywords：business english； cultural factors；chinese culture；western culture； 目 录 一般设计部分 1 文化差异对商务英语的影响········································1 1.1前述·························································1 1.2 文化和商务英语···············································1 1.2.1文化的概念··················································1 1.2.2商务英语的概念··············································1 2.1 文化差异对商务英语的影响·····································1 2.1.1人文差异的影响··············································1 2.1.2历史文化差异的影响······················