麦肯锡案例分析技巧.docVIP

As part of the interview process, we will ask you to discuss a business problem. As you work through the business case with your interviewer, you will also become better informed about our firm and the kinds of problems we solve. Most candidates enjoy the cases and the business issues they raise. Your approach to the case and the insights you reach will give you an opportunity to demonstrate your problem solving abilities and help us get a sense of your potential. The following questions are addressed in this section: Why we use case studies How you should approach the problem What we are looking for Case study tips Some common mistakes If you want to practice, please try our on-line case study. Why We Use Case Studies Your ability to deal creatively with complex or ambiguous problems in unfamiliar businesses, to structure your thinking, and to reach sensible conclusions with the available facts in a short time is a critical skill as a consultant. Since no particular background or set of qualifications necessarily prepares you to do this, weve come to rely upon the case study as an integral part of our interview process. The case study gives us an opportunity to see how you think about problems and whether you can reach a well-supported conclusion. Back to Top How You Should Approach the Problem The cases you discuss in each of your interviews will be different. Generally, they are based on the interviewers professional experiences and will usually describe situations with which you are not familiar. For example, your cases might focus on deciding how a company should react to a new competitor or determining what attributes a company should look for in seeking a joint-venture partner. In addressing the case, it is important that you take a logical, well-structured approach and reach a reasoned conclusion. At a minimum, you should be sure that you: Understand the underlying problem and the question. Ask for clarification on points that you feel are unclear