商务英语I1实训教案.docVIP

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实 训 教 案 实训项目 社交英语与电话英语 思考题 Information Card:This is the information about the phone message. Try to answer your partner’s questions. Telephone Message Date:Tuesday 13th December ( 9:50 am.) Message for: Jane Aston (Marketing) Message from: Mr. Kim Lee (Sales Director, Seoul Motortec) Meeting next week impossible (all flight fully booked) Will arrive Thurs 24th for 3:30 pm. Meeting Call / fax Mr. Lee on 093 622841 ( N. B. not in office 18th /19th December) Information Card :This is the message given over the telephone. Try to answer your partner’s questions. To: Joe 2nd March Mr. Peter Johansen called from Stockholm Volvo office. He can’t visit you today – has another meeting. Will come on Thursday. OK? Call him on Tel: 08576 0663 课后分析 实 训 教 案 实训项目 会议组织 思考题 Collaborative Task and Discussion You have been asked to organize a meeting for all staff in your department. Talk together for about 2 minutes about what you need to do and decide which three things you should do first. Here are some ideas to help you. Prepare refreshments Book a meeting room Decide on the agenda of the meeting Invite all the participants Decide on the date and starting time of the meeting Set a time limit for the meeting Ask the participants to prepare for the meeting 课后分析 实 训 教 案 实训项目 产品推销 Product Promotion 实训类别 课堂实训( √ )实 验( )校外实践( ) 课 次 4 实训班级 08商务英语双学历(1)(2)(3)班 学 时 2 实训地点 语4(商务英语实训室) 实训时间 随堂实训 教学目标与要求 (1) 了解产品推销的基本常识; (2) 掌握产品推销的主要步骤和注意事项; (3) 熟悉产品推销的表达方法。 教学重点与难点 产品推销的主要步骤和相关表达方法常用表达方式导入: 教学:相关表达方法 实训练习:将学生分组,学习实训指导书中常用表达方式,分组模拟 思考题 Set 1 Mini-presentation What’s important when promoting a new store on the first day? ? Low price ? Opening ceremony ? Promotional gifts Collaborative Task and Discussion Your company is going to introduce a new foreign product in your country. Talk together for about 2 minutes about some of the things that are important for the product promotion and decide which three would be the mos

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