物流专业英语 教学课件 作者 王风丽 12 Chapter Twelve.pptVIP

Logistics English 物流专业英语 主 编 王风丽 副主编 唐曌曦 王晓阔 Module Three The Practice of Logistics English Logistics Document Chapter Twelve Business Letter Chapter Twelve Business Letter Objectives Logistics is the industry which has grown with the international trade. To do international trade means the shipment of goods from one country to another. Communicating with your customers in letter is an essential part in the work of a clerk in a logistics company, so you should get to know how to write a business letter. 　　　It is important to remember that a business letter is an official document. It differs from personal letters exchanged by friends in both its layout and content. Here are some tips for writing a business letter. 　12.1 Introduction to Business Letters Writing a business letter takes planning. First of all, you must analyze your audience and determine your purpose. Whatever the aim, create your letter from these goals. Then you need to gather information, create an outline, write a draft, and revise it. 　　　Try to organize your letter logically. It should be clear and concise, with short sentences and simple words. Keep the letter to one page. Business people are busy and do not appreciate unnecessarily long letters. 　　　Dont ever forget to proof-read your letter. Check the spelling, particularly the name of the person and company. Minor errors in spelling, punctuation, and grammar hurt your credibility. Make sure that your letters look neat and tidy on the page. Sloppy appearance will detract from even a well-written letter. 　　　An important factor in the readability of a letter is the chosen font. The generally accepted font is Times New Roman, size 12, although other fonts such as Arial may be used. When choosing a font, always consider your audience. If you are writing to a conservative company, you may want to use Times New Roman. 　　　In mos