安化黑茶文化旅游资源与开发模式探研.pdf

中国农学通报 2010,26(13):426-430 Chinese Agricultural Science Bulletin 安化黑茶文化旅游资源与开发模式探研 1,2 3 4 1,2 朱海燕 ，朱桅帆 ，刘 蓉 ，刘仲华 1 2 （湖南农业大学园艺园林学院茶学系，长沙410128 ；湖南农业大学省部共建茶学重点实验室，长沙410128 ； 3 4 湖南省怡清源茶业有限公司，长沙410126 ；湖南生物机电职业技术学院，长沙410128 ） 摘 要：湖南省安化县境内风景秀美，黑茶文化源远流长，具有开发黑茶文化旅游的独特资源。融合旅 游与黑茶文化进行开发对提升安化茶产业战略地位、旅游文化品味、拉动经济全面发展具有十分重要 的意义。立足于疏理安化黑茶文化旅游资源，以观赏为主的初级旅游产品、以体验为主的动态旅游产 品和以传承性为主的艺术旅游产品三位一体的立体开发模式是值得倡导的。 关键词：安化黑茶；茶文化；旅游；开发模式 中图分类号：S571.1;G127.64 文献标志码：A 论文编号：2010-0070 Study on the Resources and Exploiture Pattern of Dark Tea Culture Tourism in Anhua County 1,2 3 4 1,2 Zhu Haiyan , Zhu Weifan , Liu Rong , Liu Zhonghua 1 ( Tea Science School, College of Horticulture and Landscape, Hunan Agricultural University, Changsha 410128; 2Key Laboratory of Tea Science of Education Ministry, Hunan Agricultural University, Changsha 410128; 3Hunan Provincial Yiqingyuan Tea Industry Co. Ltd, Changsha 410126; 4Hunan Biological Electromechanical Vocational Technical College, Changsha 410128) Abstract: Anhua County in Hunan Province has beautiful scenery, also has a very long history of Dark tea culture. It is of great significance for Anhua to exploit Dark tea culture tourism so as to integrate its tourism resources, to promote the strategic position of tea industry, to upgrade the taste of its tourism culture, and to promote the economy comprehensively. By analyzing the Dark tea