基于第三方物流行业的快速发展促进行业竞争优势的研究.docVIP

前言 随着全球化竞争的加剧、信息通讯技术和交通运输技术的飞速发展，以及企业战略从“一体化”、“多元化”向“归核化”的转变，第三方物流成为企业降低物流成本、提高物流服务水平以培育区别于竞争对手的核心竞争优势的重要手段。随着信息技术的发展，支撑企业经营活动的资金流、信息流和物流中，前两者已由于先进的信息技术的出现而被虚拟化，并更加快捷、方便，大大降低企业及其所在供应链的交易成本，唯有物流成本仍占有较大比重，必将成为企业成本降低的瓶颈。这时第三方物流就能够以其专业化、低成本优势代替企业自身操纵的物流，从而大大降低了成本。如何使第三方物流企业更好的起到降低企业物流成本，促进供应链发展的作用，第三方物流企业如何通过战略联盟提高企业竞争力的研究分析便具有非常重要的意义。 As the competition of globalization, the rapid development of information and communication technology and transportation technology, and enterprise strategy from the integration and diversity to refocusing strategy, the third party logistics enterprises to reduce logistics costs, improve the level of logistics services to foster core competitive advantages of different from competitors. Along with the development of information technology, to support the business activities of cash flow, information flow and logistics, the former two have being virtualized due to the emergence of advanced information technology, and more quick, convenient, greatly reduce the transaction cost of enterprises and the supply chain, logistics cost is the only thing is still a large proportion, will become the bottleneck of enterprise cost reduction. The third party logistics is then able to replace the enterprise itself with its specialization, low cost advantage manipulation of logistics, which greatly reduces the cost. How to make the third party logistics enterprises better reducing logistics cost, promote the development of supply chain, the third party logistics enterprise how to through the analysis of the strategic alliance to enhance the competitiveness of enterprises, the research has very important significance. 关键词 第三方物流 物流成本 物流服务 企业竞争力 战略联盟 导言 1.1 写作目的 随着全球化竞争的加剧、信息通讯技术和交通运输技术的飞速发展，当前我国第三方物流的发展还处于起步阶段，现有物流服务还不能满足客户的紧迫需求，同时在合作关系上还普遍存在着一些问题，这成为我国物流企业发展的一个瓶颈。这个问题的解决依赖于双方物流观念上的转变和合作方式的创新，需要我们从更深层次上研究、探索第三方物流企业的角色、职能和定位问题。战略联盟对于第三方物流企业的意义在于，充分有效地整合资源，提高作业效率，降低物流作业成本，增强企业的竞争优势。 本文选取了第三方物流企业与企业建立的战略联盟作为主要研究对象，拟把战略联盟的理论结合到第三方物流企业的管理理论中，以企