局部切入整体___鱼骨理论在书籍设计中研究和应用.pdfVIP

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局部切入整体___鱼骨理论在书籍设计中研究和应用.pdf

摘要 本文的研究对象是“局部切入整体”的设计方式,由书籍局部切入点而走向 书籍设计的整体关照,强调“局部”在书籍“整体”中的有效作用,是一“先后” 问题,是一“颠覆”问题,也是一“秩序”问题,也是一“有效”的创新问题。 是“鱼骨理论”给我带来了这个看似平常而别然奇特的认识,以至研究的兴 趣。 本文的研究重点分为三个部分:第一个部分主要阐述书籍局部的存在,以分 门别类的方式将书籍局部的组成部分理清,使人们对书籍局部有更深刻的理解, 让“选择”发挥作用,从而进入书籍局部的整体设计。第二个部分主要介绍书籍 局部的选择和书籍局部的设计方法,通过引入选择书籍局部的思考方式和书籍局 部的设计方法,使我们发现书籍设计的新角度——兴趣点。第三部分主要论述了 书籍局部的真切作用与书籍整体设计的关系——借助于鱼骨图示阐述局部的应 用原则和表现方法,使局部贯穿于书籍设计的始终,以此创造表现书籍整体的艺 术形象。 从书籍局部进入书籍设计,我们可以发现更多的设计视角,更丰富的设计语 言,更具表现力的艺术创造。 关键词:局部;切入;书籍整体;鱼骨理论(形象感、秩序性、洞察力);表现 方法;应用原则 I ABSTRACT This thesis use an idea called local to global , which means use a part of books as a entry point, then expand to the whole situation of book design. It emphasize the effectiveness of local in global. It is a problem of early or late, a problem of subversion, a problem of order, and it is also a effective innovation. This cognition which I get from Fishbone Diagram looks like common, but it is fantasy even let me have a interest in study it. The key point of this thesis has three parts: First, the first part elaborate the local of books are exist, this part finds a way to classify local part of books clearly and makes people have a more profound understanding for local on the books, let the choice play a role then design the whole part of local of books. Second, the second part mainly introduces how do we select parts of books and how do we design the local of books. We can find the new visual angle which is interest points by introducing modes of thought of choosing books local way and books local design method. Third, the third part mainly discusses the relationship between global design of books with specific ro

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