商务函电 form of correspondence.ppt

I (6) propose/suggest/tell that you contact the shipping company directly about possible compensation. In the meantime, we can ship the same order to you again, if it would help. If you give us a firm instruction to do so (7) until/by/within the next few days, it should reach you (8) until/by/within the end of the month. Sorry, afraid, accept, matter, checked, suggest, within, by * * * * Chapter I Form and Structure of Business Correspondence 商务函电的格式和结构 Like a beauty, a good business letter should include Language -- outlook Structure -- figure Topic – inner beauty, quality (With Example) * * Teaching Objectives Introduction Layout of a business letter Address the envelope * * * * * * Format of a Business Letter 1. Full Block Form (平头式) 2. Indented Form (缩行式) – Modified block form with indented paragraphs * * Standard/principle parts: letterhead, date, inside name and address, attention line, salutation, subject line, body, complimentary close, and signature. When it is appropriate, any of the following optional items can be included.Optional parts: reference number, enclosures, carbon copy notation, and postscript. Layout of a Business Letter * * Layout of a Business Letter（ Indented Form） 1. letter Head 信头 2. Ref. No. 参考号 3. Date 日期 4. Inside Address 封内地址 5.?Attention Line 经办人 6. Salutation 称呼 7. Subject 事由 8. Body 正文 9. Complimentary Close 结尾敬语 10. Signature 签名 11. Enclosure 附件 12. Carbon Copy 抄送 * * 1) Letterhead Position: in the center or on the left/right margin at the top of the paper 2) Reference Function: for file Position: below the letterhead Your ref. ／ Our ref. Structure: a file number, the initials of the signer and then the typist’s initials, departmental code Eg. ODL-11 , PC/MJ Layout of a Business Letter * * Layout of a Business Letter 3) Date Forms of expression: B.E - day/month/year E.g. 12th October,2006 or 12 October , 2006 A.E - month/day/year E.g. October 12, 2006 Don’t use the abbreviation