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* ? Social Centered Selling LLC | connect. collaborate. close! 84% of the time an executive will take a meeting when someone from inside their organization (a credible sponsor) makes the introduction. Use a credible sponsor within the client’s organization to help secure access Sponsor Source: Selling to the C-Suite * ? Social Centered Selling LLC | connect. collaborate. close! A referral from outside the company will yield a meeting 44% of the time. Use a referral (someone outside the client’s organization), such as a consultant, business associate or friend Referral Source: Sell