XX电力股份有限公司发展战略地研究.pdf

ABSTRACT XX electric power joint-stock Corporation’s main business is electric power making. This corporation is the subsidiary company of Chinese Electric Group which is one of the top 5 local electric powers making corporation. XX has thermal power plant and hydroelectric plant. Before electric power system’s innovation in the 90s in 20 century, XX is the under the management of Sichuan electric power company, though it had Modern enterprise system, the actual operations followed planned economy Pattern. After electric power system’s innovation, the vendor and the customer are separated, 5 top electric power making company were generated. Competition happens between these companies and the hard competition brings great challenge to XX. As coal price is rising, the business environment exacerbates, thermal power plant is in the red which impacts company’s subsistence. With this background and the challenge form electric power system’s innovation, XX start their reaching on corporation strategy at this moment is important and urgent. It’s practical and can guide corporation’s further develop. Article dose thorough systemize analysis on the external environment and internal condition. SWOT is used to analyze strengths, weaknesses, opportunities and challenges that XXs facing. Based on electric industrys characters, it comes out companys development strategy and target using Porters cost leadership strategy. For the realization of ideas and goals, article studies out a series of action plan and guarantee system. This article did analysis on XX electric power joint-stock Corporations internal and external environment, come out company’s strategy, the research metho