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《September 2016 Table of Contents》.pdf
ERI/DPI/2013/PIPMR/33 Monthly Report on the Use of UNESCO Public Information Products September 2013 Table of Contents Executive Summary 2 Major Events 4 1. Website 11 2. Media Services 14 3. Social Media Channels 18 4. Photobank 24 5. Documents UNESDOC , Multimedia archives and Library 25 6. Publications 28 7. Calendar of Events 32 8. Headquarters 33 9. Logo exposure 37 10. Media Partnerships 38 Annex 40
For further information, please contact: Neil Ford, Director ERI/DPI - Ext: 82077 - email: n.ford@ Executive Summary Disclaimer: The objective of the Executive Summary is to highlight salient issues and not to provide a comprehensive coverage of all topics discussed in the report. Articles published daily in leading national and international titles in
Media and Major Events which “UNESCO” appears in the title or first paragraph of a story
Two big UNESCO stories attracted major media attention September 2013
over the month of September: International Literacy Day 8 September and the announcement from Kenya on UNESCO GRANDS MEDIAS
11 September that a UNESCO-led project had revealed 450
the presence of two major aquifers in the country’s 404 400
drought-stricken north. 350 326
Both of these stories were exhaustively reported, although s 300 265 e 249
the Kenya water story undoubtedly drew the most exciting l 236 c 242 i 250 t 222 218 r 211 204
coverage, with headlines in top tier media in all regions of a 200 186 215 175 193 187
the world, including broadcast media. As an example, the 175 193 176 162 150 171
television reports by ITV, a British broadcaster DPI worked 152 146 100
with to promote the story, were viewed approximately nine 86 101 92
million times; the stories on their website attracted 50 47 60 56 56 75
300,000 hits, and their Facebook posts on the subject 0
were shared 11,000 times. In addition, several
newspapers and b
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