旅游英语简要概述(ppt 52页).pptVIP

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  • 2016-02-07 发布于湖北
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Brief Introduction of Tourism English 作为世界文明古国之一的中国,有着悠久的文化历史传统。祖国的人文历史、民族风情、山水名胜等得天独厚的条件吸引着来自世界各地的旅游爱好者。旅游业已成为我国主要的支柱产业之一。涉外导游和旅游业管理人员已成为我国急需的人才。作为专业的旅游英语人才,将有广阔的发展前景。 As we will graduate from college next year, many of students may want to be a tour guide. Then I want to introduce tour guide in china. 涉外导游 We call tour guide for foreigners “涉外导游”. 涉外导游是一个需要知识、技能、公关和管理等综合能力的职业。指有业务可出国的本国导游,需要考试通过才可出国! How to get tourist certificate in China? 报名条件与要求 遵守宪法,热爱祖国,坚持四项基本原则,具有高级中学、中等专业学校或者以上学历,身体健康,具有适应导游需要的知识和语言表达能力的中华人民共和国公民。 Content of the exam 考试内容 一、导游综合知识:为笔试    主要内容为:    (1)【旅游方针政策与法规及每年的时事政治】   (2)【导游业务】(含旅游案例分析)   (3)【全国导游基础知识】和【地方导游基础】   (4)【汉语言文学基础】(北京与湖南的考生须考)   ( ( 5)【导游外语】(外语类考生须考,国语类考生不用考) 二、导游服务能力:为现场考试,即口试,   主要内容为:    (1)【导游讲解能力】    (2)【导游规范服务能力】;    (3)【导游特殊问题处理及应变能力】    外语类考生须用所报考语种的语言进行导游服务能力一科考试,并加试口译(中译外和外译中)。 Definition of tourism Classification of tourism Purposes of travel Travel for seeking knowledge Nature of tourism Tourism-related industries Food industries Food Beverage: Not only provide basic sustenance for tourists but an important factor in the overall tourism experience. Transportation Stagecoach (1500 A.D.) Invented in Hungary. Railroads (1825)First passenger train was in England. Boats Ships (early 400 B.C., but first ocean liner 1840) Auto(1908) Henry Fords Model T Air Travel (1919) The hotel industry Commercial hotels Luxury hotels Resort hotels In-city motels Budget motels Upper-class tourists Students and budget travelers Business people or middle-class tourists Driving travelers who want to visit some central city attractions 例: 杭州是中国著名的六大古都之一,已有二千多年的历史。杭州不仅以自然美景闻名于世,而且有着传统文化的魅力。不仅有历代文人墨客的题咏,而且有美味佳肴和漂亮的工艺品。 One of China’s six ancient capital cities, Hangzhou has a history of more than 2,000 years. It is famous not only for its natural beauty but also for its cultural traditions. Apart from a large number of poems and inscriptions in its praise left behind by scholars and men of letters through the centuries, it also

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