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Communication For Managers Business and Tourism Management School of Yunnan University 曾 萍 pennyzeng@ pennyzeng@163.com A Core Course in China International MBA Program Sponsored by MIT Sloan School of Management Communication For Managers By Ping Zeng Jan.24 – June. 24,2003 Course Description Communication for Managers Management Communication Managerial Communication Management Communication for Undergraduates Advanced Managerial Communication Course Overview What do you know about the course?( Why do you choose the course ?) What should MBA students learn from business school? First class ( Communication for Managers ) taken at MIT. “Soft “ Skills Team building How to listen Effective writing speaking Communication Team building Seminar Interpersonal Skills Leadership Management Communication Career Development Planning Business Ethics Corporate Social Responsibility Agenda Session 1. MIT Study Experience Course Description Course Overview Course Syllabus Books and reference book Grading Written Assignment Oral Presentation Cases: Dashman Company Here comes a foreign Manager (公司来了洋经理) My Impression about MIT Case Study ( Harvard )and a lot of team work Teaching Style : organizer and coordinator Students’ highly participation in class 5 – 6 presentations in a semester ( video – taped), dress up. Conscientious attitude ( attitude is a small thing but make big difference) Course Syllabus ( 12 sessions) Communication Overview Communication Strategy and Structure Oral Presentation Writing Negotiation Listening and Feedback Resumes, Cover letters and interviewing Intercultural Communication Course Expectation To help MBA students think strategically about Communication. To aid MBA students in improving their writing , presentation
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