企业全球化与巴基斯坦(英).docVIP

Corporate globalization and human rights abuses in the sweatshops of pakistan, indonesia and vietnamCorporate Globalization and Human Rights Abuses in the Sweatshops of Pakistan, Indonesia and Vietnam (The Context of Children Rights, Rights of Citizenry, Gender Equality and Labour Rights) Injustice anywhere is a threat to justice everywhere. Martin Luther King. If we cannot make globalization work for all; in the end it will work for none Kofi Annan. Amjad Nazeer[1] Introduction: Borrowing its name from an ancient goddess of victory in war,?Nike?is now the official brand-name of the largest sports and apparel corporation in the world. ‘Blue Ribbon Sports was its genesis that later on transformed herself into Nike in the beginning of 1970s. Symbolized by the sign of ‘swoosh Nike is now a name synonymous with the world of sports. In his search for light, sportive yet robust athletic shoes, Phillip Knight, the founder, CEO and chairman of Nike picked up the idea from a Japanese shoe manufacturer Onitsuka while working in partnership with the Oregon University coach Bill Bowerman in the sprouting years of 1960s. Starting with as minor a distributor of shoes as from the back of his car, Nikes success is skyrocketing. Its sale moved from $10 million to $270 million in 1970s. ‘A fitness and flying revolution for feet what the American athletes were looking for, is the secret of Knights Niks popularity. Within two decades Nike emerged as an athletic shoe juggernaut in 1980s and 1990s. ? Come the age of free market, sprawling mantra of media, advertisement and transnational investment in the 1990s the Greek goddess ‘symbolized by swoosh became ubiquitous trespassing the ring of sports. May it be the city centre of Northern metropolis or the supermarkets of Southern towns; Nikes sign is conspicuously present. No surprise that its annual return shot up to the phenomenal amount of $12 billion in 2000s and exceeding $22 billion late 2008/9. Nikes CEO Phil Knight is the 5th rich