物流企业环境说课课件.pptVIP

行业环境分析——波特的“五力模型”实施步骤 * Business organizations today have to satisfy their stakeholders, that is, their shareholders. Otherwise, management is in trouble: Institutional investors, in particular, have the power to replace underperforming management and they do use it. Other stakeholder groups, such as business partners, 客户业务人员s, or employees are also becoming more demanding with regard to the value the company must generate for them. If a company has a poor reputation in the employee market, the business partner market, the 客户业务人员 market or in the community in general, this can affect its abil