Nora—Sakari(跨国管理案例).pptVIP

Nora-Sakari小组成员： Q: The motivations of setting up JV? Sakari Oy 1.Gain the access to the markrts of South-east Asia: Malaysia is centrally located in South-east Asia . 2.Acquire knowledge: Nora is a leading supplier of telecom equipment in Malaysia and it have a strong marketing capability of South-east Asia. 3.Government’s policy support: The manufacturing sector was the leading contributor to the economy in Malaysia. 4.The existing sales channels: Malaysia’s major trading partners are US,Singapore ,Japan,China,Taiwan,HongKong and Korea Nora Holdings Sdn Bhd (Nora) 1.Technology tr