驱蚊手袋产品调研.pptVIP

5. 设计方向可行性分析 成人手带设计方案方向 爱情药丸 5. 设计方向可行性分析 成人手带设计方案方向 淘气云朵 自然，活跃，简单 5. 设计方向可行性分析 包装参考方向 * 驱蚊手袋 市场调研报告产品开发定位 开发寄语 随着环境的改善和绿化的不断加强，蚊虫一直是困扰日常生活的重大问题。 蚊子的叮咬不仅难受，更会带来一系列的疾病，使得防蚊成为重中之重。目前防 蚊用品繁多，但效果各异，化学防蚊剂含有胺，对人体有害，电子防蚊用品只是 主动防蚊，不能全面地有效地隔离蚊虫。 因此天然、安全的防蚊用品是本次开发的需求，务求开发出一系列既实用又能 够有效防蚊的商品。 1、现有市场状况 2、竞品分析 3、现有设计及包装分析 4、设计方向可行性分析 目录 1 现有市场状况及竞品分析 化学驱蚊用品分类 电子驱蚊用品分类 1 现有市场状况及竞品分析 2 竞品分析 Hannaeum Inc. is a specialized and Gods aroma messenger company in the practical natural chemistry producing areas that create enssential, safe and convenient products for our daily life while it continues its research concerning natural aromas. The company has been researching such natural aromas since 2001. It has succeeded in extracting various types of aroma substances, especially, those that are effective in repelling mosquitos. The mosquito repelling odor is the result of the two years of research efforts, and company has successfully commercialized it. The aroma emitting band type Bugslock is the mosquitos expellent whose utility model has been registered in Korea with pending international patents. It has acquired many quality authentications such as the EN71, as well as, the safety tests. The company has been doing its utmost both in product quality and safety areas including its skin stimulant tests. The firm maintains its ongoing reserach to extract natural substances to effectively expel et al, mosquitos, ticks, roaches, ants and bees through its industry-university-research institute cooperation programs. Its aims to be a leader in the practical natural chemistry sector by developing such products that can be applicable not only to humans but also th animals and plants by utilizing its knowledge acquired through 5 or so years worth of research. 2 竞品分析 Hannaeum公司是一家从事实用性化学消费用品领域的专业公司，为日常生活提供安全、便利的香水产品，自2001年以来公司一直专注研究自然香水。 公司成功地提取多种香料，特别用于驱蚊防蚊上。驱蚊香味的成功得益于2年的不断研究结果，同时也成功地将产品投入量产。此驱蚊手带已在韩国申请全球专利，并获得了多