生产与运作管理课程设计解析.docVIP

生产与运作管理课程设计 --------以宝供物流企业集团有限公司为例 小组成员：成员： 专 业： 年 级： 重庆大学学院 二O一年 摘 要 本文章选取了作为实例，对该公司的运作系统的运行生产运作系统战略决策是从生产系统的产出如何很好满足社会和用户的需求出发，根据企业营销系统对市场需求情况的分析以及企业发展的条件和因家限制，从总的原则方面解决“生产什么、生产多少”和“如何生产”的问题。具体地讲，生产运作系统战赂决策就是从企业竞争优势的要求出发对生产运作系统进行战略定位，明确选择生产运作系统的结构形式和运行机制的指导思想系统的运行的设计系统的运行 关键词：运作市场需求系统的运行 ABSTRACT This article selects the Baogong Logistics Group Co. Ltd as an example, the production and operation of the company were studied. Including the enterprise strategy, operation strategy, design and operation of the companys production and operation system are analyzed. Production and operation system of strategic decision is starting from the production and the output of the system is how to better meet the social needs and user requirements, according to the analysis of enterprise marketing system to the demand of the market situation and enterprise development conditions and restrictions for home, to solve the what to produce, produce what and how to produce problems from the aspects of general principles. Specifically, a decision of production operation system and is embarks from the enterprise competitive advantage for strategic positioning for the production operation system, the clear choice of guiding ideology structure of production operation system and operation mechanism. The article first of Baogong Logistics Group Co Ltd is introduced, and then describes the location and production and service facilities layout, the last part of the operation system are analyzed. Launches the elaboration from the planning, organization, control three aspects. In twenty-first Century, economic development. The rise of logistics industry development, diversification and individuation of the intense market competition and customer demands, enterprises are facing new challenges, the traditional model of the logistics has been unable to meet the current intense global competition in the market environment, and provides technical support for network information techn