SocialMediaMarketing社群网路行销.pptVIP

* Source: /post/8428465358/strategic-social-media-marketing-plan References Philip Kotler Kevin Lane Keller, Marketing Management, 14th ed., Pearson, 2012 Lon Safko, The Social Media Bible: Tactics, Tools, and Strategies for Business Success, 3rd ed., Wiley, 2012 * Social Media Marketing社群網路行銷 * 1022SMM08 TLMXJ1A (MIS EMBA)Mon 12,13,14 (19:20-22:10) D504 社群網路行銷計劃 (Social Media Marketing Plan) Min-Yuh Day 戴敏育 Assistant Professor 專任助理教授 Dept. of Information Management, Tamkang University 淡江大學?資訊管理學系 http://mail. .tw/myday/ 2014-04-28 Tamkang University 週次 (Week) 日期 (Date) 內容 (Subj