企业客户资源管理系统的设计与实现 毕业设计(论文).doc

企业客户资源管理系统的设计与实现 摘要：由于现在企业之间的竞争日益的激烈，各个企业想要在这激烈的竞争中生存就必须要有创新，无论是产品还是服务都要不断的推陈出新，在这推陈出新中作者必须要找到一个重心，那就是要以客户为重心。企业的客户管理对企业的发展以及其资源的优化有着重要的作用。 本系统主要实现了客户的添加，查询，修改，删除等功能。添加功能主要是将客户的信息存储到数据库中；查询功能主要是方便经理和业务员能从数据库中查询到客户的一些详细资料，对客户进行管理；修改功能主要在客户信息出现变动时，企业可以对客户的资料进行修改，以保证客户资料的正确性；删除功能主要是实现企业的资源优化，将客户的资料从数据库中删除。 作者采用了.NET开发平台，结合了ASP.NET 应用开发技术、选用C#面向对象开发语言和SQL Server 2005作为数据库管理系统，使用ADO.NET数据库访问技术。实现一个企业客户资源管理系统，通过此管理系统，可以达到方便企业管理客户及优化企业资源的目的。 关键词：资源管理；信息化；优化资源 Design and Implementation of Enterprise Customer Resource Management System Abstract：Increasingly fierce competition between the now enterprise, all companies want to survive we must be innovative in this fierce competition, whether it is products or services should be continuous innovation, author has to find a center of gravity in this innovation, that is customer-focused. Enterprise customer management plays an important role on the development of enterprises, as well as the optimization of its resources. This system is mainly customers to add, query, modify, and delete functions. Add function is stored in the database; query function is convenient for managers and salesmen to query the customers details from the database, and manage the customers; modify function is main of a changing in the customer information, corporate customers information can be modified in order to ensure the accuracy of customers data; delete function is main of delete customers information from the database and let the enterprise resource optimization. The author used .NET development platform and combined with ASP.NET application development technology, the C# object-oriented development language. And used SQL Server 2005 as a database management system, using ADO.NET database access technology to make an enterprise customer resource management system. This management system can reach the goal of facilitate enterprises to manage customers and optimize enterprise resources. Key words: resource management, information technology,