招商经理谈判技巧培训讲义.ppt

 内 容 Definition and company principles 定义及公司原则 The negotiation phases 谈判阶段 Simulated negotiation 模拟谈判 Experience Sharing, Successful Cases and Questions Answers 经验分享、成功案例和问题解答 Definition and company principles 定义及公司原则 The negotiation phases 谈判阶段 Simulated negotiation 模拟谈判 Experience Sharing, Successful Cases and Questions Answers 经验分享、成功案例和问题解答  Question问题 What is Negotiation 什么是谈判？ 谈判的定义 谈判是由彼此依赖但又没有完全相同的资源的双方来作出一个决策的过程。这是一个双方共同决定每方得到什么和给予什么的关系。 Negotiation is a decision-making process among interdependent parties who do not share identical preference. It