国际人力资源管理教材英文讲稿--讲义教材.docVIP

International Human Resourse Management 棗 Managing Perple in a Multinational Context Teaching Materials of English Chapter 1 Introduction Learning objectives After considering this chapter, the reader will be able to describe The internationalization of business The internationalization of HRM The three major forms of IHRM Differences between international and domestic HRM The theories for HRM IHRM Key terms International business (IB) International Human Resource Management (IHRM) Multinational enterprises (MNEs) Small and medium-sized enterprises (SMEs) Strategic IHRM (SIHRM) 1. International business The cases for begainning ACTION 1.1 1. Name one campany or two with running IB. 2. Harry Ramsden’s goes international The internationalization of business just as many large companies such as Motorola, GE, etc., have been required to go global over the past decade, small and medium-sized firms (SMEs) have done the same, such as Harry Ramsdens, reported in IHRM in Action. It is the smaller and medium-sized firms, such as Harry Ramsdens Fish and Chips (from the UK), that illustrate what is happening to extend the impact of international business throughout the world. You can name other examples to illustrate this point. Harry Ramsdens goes international Deep-fried fish and chips have been a perennially (持续不断地,一直地), popular food in England. But they have historically been very local in their operation. One of Englands premium (特级的) fish-and-chip shops, Harry Ramsdens, though, founded in Guiseley, Yorkshire, in 1928, is one of the few that have opened shops at multiple locations. BY 1994 the company had eight branches in Britain, with four more scheduled for opening, and one in Dublin, Ireland. Its busiest UK location is in the resort town of Blackpool, generating annual sales of ￡1.5 million (US$2.3 million). Harry Ramsdens managers, however, were not satisfied with this success, they wanted to turn Harry Ramsdens into a global enterprise. To this end, in 1992 t