中口电影名称翻译展示研讨.ppt

TI Group Member ：田嘉为 武璐 徐慧慧 Division：Presentation and data collection ——Tian Xu PowerPoint ——Wu On the Translation of English Movie Titles 1 Introduction “Movie is so important that it has become the first arts of the human world,” pointed out by French artist and novelist Mona (Baker, 2004, p.40). With the increase in cultural exchanges between China and the rest of the world, especially with the Western countries, the movie has gradually stood out as one of the important medium of communication in its own right. Movie titles are always the first thing that the audiences come to know about new movies. Thus a right choice of movie title translation is of great importance to the successful release of a movie. A properly-translated English movie title should fulfill the following Three Functions: Adding attraction to the movie and stimulating the audience’s interest in and desire for viewing the film. Saving trouble for the cinema, the audience, film reviewers and other research workers in their publicity, choice of viewing, comments and studies. Providing information about the story for the audience by summarizing the main plot, revealing the theme, or offering some clue. 2 Techniques of English movie title translation Two categories: 1 Showing respect for the original title transliteration 音译法 literal translation 直译法 explication 增译法 2 Discarding（丢弃）the original one adaptation 归化法 providing a new title Principle ： The translation must be related to the story in one way or another. Transliteration （音译法） . 2.1 As English movies often have their settings, heroes’ or heroines’ names as titles, transliteration, i.e. borrowing the sound of the SL, can be employed when titles are place or personal names. Chicago 芝加哥 Casablanca