咖啡店项目策划书.docVIP

咖啡店项目策划书 咖啡厅 策 划 书 路源团队 年4月10Origin 2011日 目 录 第一章：执行总结··················································2 第二章：产品介绍··················································3 第三章：项目管理··················································6 第四章：市场分析··················································18 第五章：营销战略··················································22 第六章：竞争分析··················································28 第七章：财务分析··················································32 附件一：主要团队成员介绍及分工····································43 附件二：公司章程··················································44 附件三：服务人员工作手册··········································48 附件四：产品详情···········