川民-彭宇-商务英_教学计划 - 副本.docVIP

英 语 系 课程授课计划 教 研室 英语专业教研室 课程名称 商务英语 授课教师 彭 宇 授 课 对 象 1141-1144班 授 课 专 业 英 语 计划编制日期 2014年9月18日 计划执行学期 2014-2015-1 四川民族学院英语系制 I. Course Description（课程描述） INTRODUCTION TO BUSINESS ENGLISH is the basic course of business English, which involves the focus and hot spot content about business, concerning several aspects of how to do a business successfully and some common knowledge about business English. The course is suitable for the English major students to study electively. This book consists of ten chapters, including the Forms of Business Ownership, Corporate Ethics and Corporate Culture, Management, Marketing, Finance, Business Start梪p, Production and Operations, Human Resource Management, Electronic Commerce and International Trade, each of which contains several sections. II. Course Objective（课程目标） In view of that the students of these classes are four-year senior ones who are graduating and that the teaching principles of college English of our university (Sichuan University for Nationalities) is to emphasize the students quality education, aiming to cultivate comprehensively developed talents, I will choose the teaching planning of “Theory+ Practical Training”, which means to carry out a course involving both textbook knowledge but also some practical training such as the writing skill of TEM8 and passage translation of business English. On the basis of training and improving?students professional?and theoretical level, focus on cultivating their business?interests, business common knowledge and their?practice?ability. By means of studying several business terms, help the students expand?the?their?knowledge and open up their eyes. Through some case study and business story, broaden their scope of knowledge and strengthen their problem-solving ability. Vocabulary contributes greatly to the?students English study, therefore to some extent the stud