unit_3_establishing_trade_relations.pptVIP

Unit 3: Establishing trade relations He Wei Hunan Institute of Engineering Establishing trade relations Channels for establishment of business relations Channels for securing all the necessary information about a new customer Basic requirements of a business establishing letter Translations Channels for establishment of business relations Communication in writing Attendance at the export commodities fair Contact at exhibitions held at home or abroad mutual visit by trade delegations and groups Channels for securing all the information about a new customer Recommendations by his business connections overseas agents, salesmen, old acquaintances or relations Through introduction of the ready clients with higher credit; continued Trough introduction of overseas Trade Promotion Councils, chamber of commerce, folk investigation organizations or foreign exchange banks; Through introduction of overseas Commercial Counselors office of embassy officials; continued Through special business newspapers, magazines, periodicals or advertisements; With the aid of Trade Directory in foreign countries; With the help of the overseas branch representatives; continued Organizing visiting investigation to get in contract with foreign businessmen. Self-introduction by merchants themselves Basic requirements of a business establishing letter The channel to get the information; Nature of your company or corporation agent, importer/exporter or manufacturer ;the business scope and its branches continued Your financial standing, business capacity and character Your sale pushing ability; if an importer, stress on pushing ability; and if an exporter, stress on the product ability ; If necessary, exchange and payment terms should be touched; continued With reference recommended if necessary; Making requests for samples, price lists, catalogues,etc. With ‘Prompt Action’ wording as an appealing end Expressing his expectation of cooperation and early reply Important expression: Introduce