北师大高中英语M4-Unit11-Lesson3-The-Advertising-Game教学设计.doc

1. Title: M4 Unit11 Lesson3 The Advertising Game General introduction：This lesson is taken from a book of New Senior English for China by Beijing Normal University. This lesson is about the reading part. By learning this passage, the students can master some language points and reading skills, as well as some right life guides. 2.Teaching aims and demands .knowledge objects .Vocabulary: advertise, classic, certain, sew, beer, corporation, brand, suitable, advertiser, budget, visually, boom, visual, concept, approach, humor, contemporary, contribution, citizen, niece, nephew. 2).Phrase: stand out, consist of, in direct competition with, consist of, linked to, be linked with, aim to, participate in, 3).grammar: Gegunds as a subject/verb/preposition/noun .Ability objects .Listening skills ：understand what the teacher is saying, listen to the tape after class.. .Reading skills ：general understanding，detail information .Speaking skills： use the new expressions to talk about Ads in your daily life. .writing skills：write a short passage about your opinions on Ads with new expressions learned. .emotion objects Ads help us know more about the products, but there are also cheats in ads. We should observe carefully about ads before buy the goods. We should watch more public advertisements ,participate in improving our neighbourhood, protect the environment, and help other people.. 3 .Teaching keys and difficulties Gegunds as a subject/verb/preposition/noun 4 .Teaching methods .Fast reading .Detailed reading .explaining .Task based group discussion 5.Teaching aids computer ,overhead projector, PPT 6. Course number We will finish this lesson in 3 classes. This is the reading class. 7.Teaching procedures General introduction: Step1 is for lead-in. Step2, 3 is for reading and listening skills objectives; Step4 is for knowledge objectives; Step5 is for speaking skills objectives and emotion objectives; Step6, 7 is for consolidation of new k