Yeti digital营销总结报告.pptx

Yeti上市digital优秀成果回顾 Yeti Launch achievements ReviewYeti 销售线索数量对比Yeti leads comparison before launch VS after launchLeads总量大幅提升the leads amount rose sharplyYeti上市会Yeti Launch Campaign自媒体传播Own media社交性媒体传播Social platformDigital平台Digital platform媒体口碑传播eWOM官方网站 Official site双微平台 Wechat Weibo优酷小站 Youku娱乐类Entertainment新闻门户类 News视频类Video Vertical auto media百度专区 Baidu brand zone微信 wechat媒体报导 Media Journalist网友自发帖 Post from native自媒体观点 KOL媒体特色栏目Feature column双微平台 Wechat WeiboQQ音乐 QQ music优酷小站 Youku传播亮点概览Summary各平台大幅曝光，传播效果显著Remarkable impressionRanking：No 1自身口碑榜排名第一Ranking：No 20微博话题曝光量达2.5亿over 2.5