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BEC高级精讲班1-20讲讲义9
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BEC高级精讲班第9讲讲义
Homeworkreview
I. Homework review
1.
Homework 1
A proposal on improvement of company’s website
Introduction
With E-business expanding rapidly, company websites become more and more important. However, our company’s website does not show us to the best advantage. We need to improve it.
?
Situations of our current website
Generally speaking, most aspects of our current website are successful as follows:
n??????? Our current website is designed beautifully and eye-catching.
n??????? All products of our company have been listed on the website and can be dealt with through our website.
n??????? The introduction of our company is written perfectly, which can make our customers well realize our corporate history and culture.
?
However, there are also some weaknesses involved in our website.
n??????? The specifications and functions of our products are not elaborated sufficiently.
n??????? The layout of our website is something messed, which inconveniences our customers finding their intended products.
n??????? There is no room for our customers to discuss our products and give feedback to us.
?
New services and information
Some new services and information should be provided so as to strengthen our website. For example,
n??????? A search engine will be added to the website.
n??????? All products will be given detailed and attractive descriptions.
n??????? A new unit, a forum, will be created to facilitate our customers to give comments on our products and contact us.
?
Benefits
With the above improvements, the customers can find needed products conveniently and quickly. Moreover, they can acquire details of all products and place orders duly. In addition, we can realize the customers’ requirements and improve our products timely and efficiently to maintain and develop our market shares.
?
Conclusions
A perfect website can help us obtain u
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